上汽大众进行了一项“拆台”实验,展示其车辆的安全性能,该实验通过拆解车辆部件来验证其质量和耐用性,对此,陶海龙表示,上汽大众不追求噱头营销,而是注重展现产品的实力和底气,通过实际行动向消费者证明其车辆的高品质,此次实验旨在让消费者更加信任和放心地选择上汽大众的产品。

上汽大众拆台实验背后的真实底气——陶海龙专访,不卖噱头,只展现实力

<span style="margin:0px;padding:0px;outline:0px;max-width:100%;box-sizing:border-box !important;overflow-wrap:break-word !important;"><span style="margin:0px;padding:0px;outline:0px;max-width:100%;box-sizing:border-box !important;overflow-wrap:break-word !important;"><span style="margin:0px;padding:0px;outline:0px;max-width:100%;font-size:15px;letter-spacing:2px;box-sizing:border-box !important;overflow-wrap:break-word !important;">在以上海车展为主题的灯光、秀场和新车“刷脸”的盛况中,上汽大众选择了一条与众不同的道路,他们没有堆新车,也没有请明星站台,而是将“品质实验室”整体搬进了3号馆展台,展示了其对于品质的追求和对用户安全的承诺。</span></span></span> 
<span style="margin:0px;padding:0px;outline:0px;max-width:100%;box-sizing:border-box !important;overflow-wrap:break-word !important;"><span style="margin:0px;padding:0px;outline:0px;max-width:100%;font-size:15px;letter-spacing:2px;box-sizing:border-box !important;overflow-wrap:break-word !important;">这样的做法,不仅展示了上汽大众对于品质的坚持,也体现了其对于用户安全的重视,车展现场,观众可以近距离观察发动机、电池包、车身安全、空腔注蜡等相关工艺,沉浸式感受上汽大众“看不见的硬实力”。</span></span></span><span style="margin:0px;padding:0px;outline:0px;max-width:100%;box-sizing:border-box !important;overflow-wrap:break-word !important;"></span> 
<span style="margin:0px;padding:0px;outline:0px;max-width:100%;box-sizing:border-box !important;overflow-wrap:break-word !important;"><span style="margin:0px;padding:0px;outline:0px;max-width:100%;font-size:15px;letter-spacing:2px;box-sizing:border-box !important;overflow-wrap:break-word !important;">上汽大众党委书记、总经理陶海龙在现场的发言振聋发聩,他强调“质量是上汽大众的生命”,并分享了企业内部的硬核测试场景,包括全系车型历经的100多项耐久测试、30多种先进的防腐技术等。</span></span></span><span style="margin:0px;padding:0px;outline:0px;max-width:100%;box-sizing:border-box !important;overflow-wrap:break-word !important;"></span> 
<span style="margin:0px;padding:0px;outline:0px;max-width:100%;box-sizing:border-box !important;overflow-wrap:break-word !important;"><span style="margin:0px;padding:0px;outline:0px;max-width:100%;font-size:15px;letter-spacing:2px;box-sizing:border-box !important;overflow-wrap:break-word !important;">陶海龙不仅是一位“德系标准”的搬运工,也是中国汽车国产化的拓路者,他曾在德国狼堡争取中方保险杠认证权,并在质保实验室主抓零部件国产化,签下的测试标准沿用至今。</span></span></span><span style="margin:0px;padding:0px;outline:0px;max-width:100%;box-sizing:border-box !important;overflow-wrap:break-word !important;"></span> 
<span style="margin:0px;padding:0px;outline:0px;max-width:100%;box-sizing:border-box !important;overflow-wrap:break-word !important;"><span style="margin:0px;padding:0px;outline:0px;max-width:100%;font-size:15px;letter-spacing:2px;box-sizing:border-box !important;overflow-wrap:break-word !important;">面对新能源浪潮和智能化热潮,上汽大众没有选择盲目内卷,而是选择做时间的朋友,他们相信,合资不是“旧势力”,而是中德融合、软硬结合的实验场,就像帕萨特Pro和途昂Pro,就是将德系机械底蕴与中国数字化能力高度融合的成果。</span></span></span><span style="margin:0px;padding:0px;outline:0px;max-width:100%;box-sizing:border-box !important;overflow-wrap:break-word !important;"></span> 
<span style="margin:0px;padding:0px;outline:0px;max-width:100%;box-sizing:border-box !important;overflow-wrap:break-word !important;"><span style="margin:0px;padding:0px;outline:0px;max-width:100%;font-size:15px;letter-spacing:2px;box-sizing:border-box !important;overflow-wrap:break-word !important;">展馆里最抓眼的,不是哪台车,而是一组“假人”:有婴儿、有孕妇、有老年人,还有一尊价值上千万的THOR男性正碰假人,这些“钢铁战士”不是道具,而是上汽大众每一款车诞生前的“试毒者”,他们模拟最极端的碰撞条件,只为确保人类最真实的安全。</span></span></span><span style="margin:0px;padding:0px;outline:0px;max-width:100%;box-sizing:border-box !important;overflow-wrap:break-word !important;"></span>